A creative executive, William’s career is characterized by storytelling across multiple disciplines. As VP and editorial lead, he’s run campaigns and content strategies for clients like Toyota, New Balance, Microsoft, BMW, World Wildlife Fund, Purolator, and UPS.
William served as Editorial and Executive Director at TORO Magazine, a men’s lifestyle publication nominated for over sixty National Magazine Awards (Canada) and winner of gold and platinum at Folio’s Ozzie Awards (U.S.). He co-founded and was Editor-in-Chief of the web-only TORO, a digital publication with a peak monthly audience of 543,000 unique visitors. William also edited Imagining Canada: A Century of Photographs Preserved by The New York Times, published by Doubleday.
He is currently a VP at Cundari, a creative agency based in Toronto.
Imagining Canada https://imaginingcanada.short.gy/penguin_random_house
